The CDOs of large companies such as Mahou San Miguel, RCI Banque, Banco Santander or Naturgy, among many others, will give their vision and predictions about the value and strategies of data.

The agenda of the 9th edition of Chief Data Officer Day It will have the highest representatives of the data to deal with topics such as: the vision of the business from the data, the democratization of the data, as well as its practical application. All this from a 360 view, which encompasses the main sectors of the country: from banking, utilities, the insurance sector or the main retailers on the national and international scene.

Javier Esteve Pradera, Area Coordinator of the DATA OFFICE OF THE GENERAL STATE ADMINISTRATION; Gustavo de Francisco Sanz, CDO of MAHOU SAN MIGUEL o Natalia Mayoral Figueroa, CDO of NATURGYamong the more than 40 confirmed speakers, will tell about their experiences with data technology, data culture, as well as the trends around it.

The event program will feature four specialized sessions that aim to achieve a comprehensive approach to data management and exploitation: data culture, data trends, customer data Y dataexperience.

Among the main topics that will take place in the congress, will be present: the role of the CDO in Data Driven companies, how to achieve a consistent, updated and quality customer profile; the role of AI and automation or how machine learning and advanced data analytics allow us to improve and optimize decision-making, among others. All of them will be treated from an approach based on use cases.

The 9th edition of Chief Data Officer Day It is the perfect time to live a real experience through practical cases, in which, in addition, there will be the vision of leading technology Partners such as: Adobe, Cloudera, Denodo, IBM and Oracle, among others.

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