Detroit– Volvo car plan Make it a new generation of lidar sensor as standard equipment XC90 As part of a strategy to deploy more advanced safety and autonomous driving technology, the technology relies on accurate images of the world around the vehicle.

Volvo Cars’ decision to include lidar sensors in the base price of its vehicles is a bet that customers will pay for additional features. Insiders call it the “watershed moment.”

Swedish brand, owned by China auspicious The group is taking a completely different path from its competitors Tesla The company avoided lidar and radar, focusing only on the cameras and software of its autonomous driving system.

The two companies stated that Luminar Technologies Inc, a self-driving car sensor startup, will provide Volvo Cars with Iris lidar and Sentinel software, as well as Volvo’s software for the electric XC90 SUV, which will be manufactured in South Carolina in 2022. It will be listed in 2022.

The new technology is designed to solve traffic situations that often lead to serious casualties. The two companies stated that the technology will become more powerful over time and will increasingly intervene to prevent collisions.

Volvo Cars CEO Hakan Samuelsson (Hakan Samuelsson) said in a statement: “By using this hardware as a standard configuration, we can continuously improve air safety features and introduce advanced autonomous driving systems.”

Lidar sensors use laser pulses to render accurate images of the car’s surrounding environment, and are regarded by many automakers as a necessary condition for obstacle detection and avoidance in advanced driver assistance systems and ultimately in fully automated vehicles.

Full sensor setup on the electric successor of the XC90

So far, for car manufacturers, the cost of lidar is too high to be implemented as an additional cost option. Luminar CEO Austin Russell said that its lidar is priced at approximately $1,000 per unit.

Henrik Green, chief technology officer of Volvo Cars, said cost is not the focus of the Swedish car brand. Although the price of the technology will decrease as the number grows, the introduction of the technology will accelerate the use of automated services that the company can charge for.

Green said that follow-up vehicles will be equipped with lidar kits as standard, which continues Volvo Cars’ history of standardizing many safety functions, including three-point seat belts and side collision airbag.

“This is a watershed for this industry,” Russell said in an interview. “You don’t have an option package for airbags. You don’t have an option package for seat belts. Why should you have an option package for life-saving technology?”

Russell declined to disclose the financial implications of the deal for Luminar or discuss potential sales, but the XC90 is Volvo Cars’ best-selling model in the United States, with sales of nearly 92,500 vehicles last year, ranking third in the world.

Luminar said in March that it had reached an agreement with Volvo Cars’ software division Zenseact to provide a hardware-software combination system for Volvo Cars’ autonomous driving functions. Luminar said at the time that the system will also be sold to other automakers.

Luminar said that the system is designed to provide autonomous driving, but only on highways. It will use Nvidia’s computing chipset. In addition to Luminar’s lidar unit, it will also use cameras and radar sensors, but it can be used with cameras and radars that many automakers already include in their vehicles.

SAIC, China’s The largest automaker said it will partner with Luminar, headquartered in Palo Alto, California, next year to provide self-driving cars in this market.

Founded in 2012, Luminar is one of several US lidar manufacturers that went public through a reverse merger with Blank Check Company in the past year.

(Reporting by Ben Kleiman in Detroit; Editing by Matthew Lewis)

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